Super Real Me
Designed a three-piece print suite for a fictional K-pop album release party inspired by ILLIT’s debut era, blending playful visual storytelling with cohesive, print-ready event collateral.
Type
Length
Year
Tools
Illustrator, InDesign
Invitation Suite / Print
3 Weeks
2025
The Project
Design a complete invitation suite for a fictional ILLIT album release event that translated the group’s whimsical branding into a functional print system.
The Goal
Create a cohesive suite that balanced playful K-pop identity with real invitation hierarchy, usability, and premium print execution.
Research
Analyzed print suite systems and girl group ILLIT’s branding.
Ideate
Developed three unique composition/directions.
Design
Built and refined strongest concept.
Test
Applied critique through instructor and peer feedback.
Refine
Adjusted for bleed, spacing, hierarchy, and physical production.
Inspiration
Comp #1
Comp #3
Comp #2
Comp #1
Comp #3
Comp #2
Main Invitation Card
Schedule Card
RSVP Card
This project was a deep exercise in designing within someone else’s visual world. It required understanding not just print design conventions but the specific emotional register of K-pop fan culture, the way ILLIT’s aesthetic communicates girlhood, magic, and warmth simultaneously.
What I learned
Designing a suite means thinking in systems — every piece needs to hold its own and feel like part of a family
Illustration and decoration aren’t decoration for its own sake — they’re doing conceptual work, connecting the design to a specific cultural moment
Iterative feedback loops genuinely improve work — the final suite is meaningfully stronger than Comp 3’s first pass because of each round of critique
Print-readiness is a design constraint, not an afterthought — bleed, alignment, and leading all affect how a piece feels in hand
Taking It To Print
The project didn’t stop at screen. I took the suite to full physical production — printing all three pieces and assembling them into a complete mailer with an envelope and a wax seal. Holding the finished suite in hand was a meaningful moment: it confirmed that the pastel palette translated cleanly to CMYK, that the illustration density read well at print scale, and that the hierarchy held up in physical form.
The wax seal in particular elevated the suite from a class project into something that genuinely felt like premium event collateral — the kind of mailer a fan would keep long after the party. It closed the loop between digital design and physical craft, which is central to how I think about print work.